PR offers excellent opportunities to
impress clients and build further brand awareness. It's
an excellent way to add an extra dimension to your advertising
campaign.
PR stunts can involve anything from several cabs parked
up in one location creating an eye catching display
of media, to free rides courtesy of the client.
Case study
Vibe
101fm, part of the Scottish Radio Holdings PLC, recently
organised for 20 fully liveried Monster Media taxis
to drive around Cardiff City and Bristol City in convoy
to raise brand awareness!
In addition, all cabbies attended a
seminar on Vibe 101fm and play Vibe 101fm on their radios.
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